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Blog - Third Leaf Trading

May 14, 2021

What we've seen is a more predatory style of wine broker that sees the sales opportunity and doesn't consider the long term pricing impact on the winery. It's a commission grab and less a strategic deployment of product that benefits the immediate needs of the winery while thinking about the long term ramifications on price point.The winery’s objectives must drive a brokerage strategy. Before we at Third Leaf Trading ever start sketching out a brokerage strategy, we must first understand:

April 9, 2021

Wine broker is an age old profession that provides a much needed solution for wineries in the form of sales. In an instance where you find yourself with excess inventory that you'd like to convert back into cash, we've experienced a more predatory type of broker. The one that is most interested in their commission and less about your brand equity.